Dean's Lecture Series: The Moral and Economic Advantages of Customer Capitalism

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Location: Jordan Auditorium, Mendoza College of Business

Fred Reichheld, best-selling author and Bain Fellow will present The Moral and Economic Advantages of Customer Capitalism as part of the Dean’s Speaker Series at the Mendoza College of Business. Fred is one of the world’s leading experts on customer and employee loyalty. His latest book, "Winning on Purpose," tells a story on how management teams should run their businesses today.

This event is open to the public. More information here.